Analyzed with Annual Sales Figures in US$ Million for Years
2014 through 2020 (includes corresponding Graph/Chart) II-76

Table 13: World Historic Review for Infant and Preschool Toys
by Geographic Region/Country - US, Canada, Japan, Europe,
Asia-Pacific (excluding Japan), Middle East & Africa, and
Latin American Markets Independently Analyzed with Annual
Sales Figures in US$ Million for Years 2007 through 2013
(includes corresponding Graph/Chart) II-77

Table 14: World 14-Year Perspective for Infant and Preschool
Toys by Geographic Region/Country - Percentage Breakdown of
Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific
(excluding Japan), Middle East & Africa, and Latin American
Markets for Years 2007, 2015 and 2020 (includes corresponding
Graph/Chart) II-78

Table 15: World Recent Past, Current & Future Analysis for
Activity and Construction Toys by Geographic Region/Country -
US, Canada, Japan, Europe, Asia-Pacific (excluding Japan),
Middle East & Africa, and Latin American Markets Independently
Analyzed with Annual Sales Figures in US$ Million for Years
2014 through 2020 (includes corresponding Graph/Chart) II-79

Table 16: World Historic Review for Activity and Construction
Toys by Geographic Region/Country - US, Canada, Japan, Europe,
Asia-Pacific (excluding Japan), Middle East & Africa, and
Latin American Markets Independently Analyzed with Annual
Sales Figures in US$ Million for Years 2007 through 2013
(includes corresponding Graph/Chart) II-80

Table 17: World 14-Year Perspective for Activity and
Construction Toys by Geographic Region/Country - Percentage
Breakdown of Dollar Sales for US, Canada, Japan, Europe,
Asia-Pacific (excluding Japan), Middle East & Africa, and
Latin American Markets for Years 2007, 2015 and 2020 (includes
corresponding Graph/Chart) II-81

Table 18: World Recent Past, Current & Future Analysis for
Dolls and Action Figures by Geographic Region/Country - US,
Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle
East & Africa, and Latin American Markets Independently
Analyzed with Annual Sales Figures in US$ Million for Years
2014 through 2020 (includes corresponding Graph/Chart) II-82

Table 19: World Historic Review for Dolls and Action Figures
by Geographic Region/Country - US, Canada, Japan, Europe,
Asia-Pacific (excluding Japan), Middle East & Africa, and
Latin American Markets Independently Analyzed with Annual
Sales Figures in US$ Million for Years 2007 through 2013
(includes corresponding Graph/Chart) II-83

Table 20: World 14-Year Perspective for Dolls and Action
Figures by Geographic Region/Country - Percentage Breakdown of
Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific
(excluding Japan), Middle East & Africa, and Latin American
Markets for Years 2007, 2015 and 2020 (includes corresponding
Graph/Chart) II-84

Table 21: World Recent Past, Current & Future Analysis for
Vehicle Toys and Ride Ons by Geographic Region/Country - US,
Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle
East & Africa, and Latin American Markets Independently
Analyzed with Annual Sales Figures in US$ Million for Years
2014 through 2020 (includes corresponding Graph/Chart) II-85

Table 22: World Historic Review for Vehicle Toys and Ride Ons
by Geographic Region/Country - US, Canada, Japan, Europe,
Asia-Pacific (excluding Japan), Middle East & Africa, and
Latin American Markets Independently Analyzed with Annual
Sales Figures in US$ Million for Years 2007 through 2013
(includes corresponding Graph/Chart) II-86

Table 23: World 14-Year Perspective for Vehicle Toys and Ride
Ons by Geographic Region/Country - Percentage Breakdown of
Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific
(excluding Japan), Middle East & Africa, and Latin American
Markets for Years 2007, 2015 and 2020 (includes corresponding
Graph/Chart) II-87

Table 24: World Recent Past, Current & Future Analysis for
Soft/Plush Toys by Geographic Region/Country - US, Canada,
Japan, Europe, Asia-Pacific (excluding Japan), Middle East &
Africa, and Latin American Markets Independently Analyzed with
Annual Sales Figures in US$ Million for Years 2014 through
2020 (includes corresponding Graph/Chart) II-88

Table 25: World Historic Review for Soft/Plush Toys by
Geographic Region/Country - US, Canada, Japan, Europe,
Asia-Pacific (excluding Japan), Middle East & Africa, and
Latin American Markets Independently Analyzed with Annual
Sales Figures in US$ Million for Years 2007 through 2013
(includes corresponding Graph/Chart) II-89

Table 26: World 14-Year Perspective for Soft/Plush Toys by
Geographic Region/Country - Percentage Breakdown of Dollar
Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding
Japan), Middle East & Africa, and Latin American Markets for
Years 2007, 2015 and 2020 (includes corresponding Graph/Chart) II-90

Table 27: World Recent Past, Current & Future Analysis for
Other Toys and Games by Geographic Region/Country - US,
Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle
East & Africa, and Latin American Markets Independently
Analyzed with Annual Sales Figures in US$ Million for Years
2014 through 2020 (includes corresponding Graph/Chart) II-91

Table 28: World Historic Review for Other Toys and Games by
Geographic Region/Country - US, Canada, Japan, Europe,
Asia-Pacific (excluding Japan), Middle East & Africa, and
Latin American Markets Independently Analyzed with Annual
Sales Figures in US$ Million for Years 2007 through 2013
(includes corresponding Graph/Chart) II-92

Table 29: World 14-Year Perspective for Other Toys and Games
by Geographic Region/Country - Percentage Breakdown of Dollar
Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding
Japan), Middle East & Africa, and Latin American Markets for
Years 2007, 2015 and 2020 (includes corresponding Graph/Chart) II-93


III. MARKET

1. THE UNITED STATES III-1
A.Market Analysis III-1
Current and Future Analysis III-1
US Toy Industry - Quick Facts III-1
Increased Focus on License Acquisitions III-2
Ethnic Groups and Multicultural Toys III-2
Cyclical Nature of Toy and Games Demand III-2
Consolidation Rife in the Toy Industry III-2
Table 30: US Toy Industry: Breakup of Number of Companies