HP Announces Leadership Changes for HP Enterprise Sales, Marketing and Strategy
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HP Announces Leadership Changes for HP Enterprise Sales, Marketing and Strategy

PALO ALTO, Calif. — (BUSINESS WIRE) — April 5, 2010 — HP (NYSE: HPQ) today announced it has appointed David J. Shirk as senior vice president of Worldwide Marketing, HP Enterprise Business.

Deborah Nelson, who currently leads HP Enterprise Business Marketing, will become chief of staff for the Enterprise Sales, Marketing and Strategy unit at HP. Both changes are effective immediately.

Shirk and Nelson will report to Thomas E. Hogan, executive vice president, Enterprise Sales, Marketing and Strategy, HP.

Shirk will lead marketing for HP’s Enterprise Business, the approximately $54 billion unit of HP that includes the company’s industry-leading portfolio of servers, storage, networking, software and services.

Shirk joins HP from Siemens, where he served as executive vice president of Global Marketing and Communications. Shirk was responsible for public relations, digital marketing, industry and solution marketing, strategy and analyst relations, collateral, creative services, and campaigns and programs for Siemens’ hardware, software and services portfolio. Prior to Siemens, Shirk was executive vice president of Global Marketing at UGS Corp. He also held several leadership positions at Vignette, Novell and Oracle.

In her new role, Nelson will be responsible for driving the HP Enterprise Business sales and marketing agenda to establish HP as the partner of choice for enterprise solutions and the clear leader in client loyalty. Previously, Nelson held senior leadership positions for multiple HP business groups and client segments at both global and regional levels.

“David brings a long track record of thought leadership and results. His broad experience across hardware, software and services will be instrumental in aligning HP’s marketing with the continued expansion in our enterprise portfolio,” said Hogan. “Deborah has done an exemplary job the past five years leading a significant transformation in marketing. I look forward to her continued contributions as we partner to bring HP’s enterprise clients a new standard in service and value.”

About HP

HP creates new possibilities for technology to have a meaningful impact on people, businesses, governments and society. The world’s largest technology company, HP brings together a portfolio that spans printing, personal computing, software, services and IT infrastructure to solve customer problems. More information about HP is available at http://www.hp.com.

This news release contains forward-looking statements that involve risks, uncertainties and assumptions. If such risks or uncertainties materialize or such assumptions prove incorrect, the results of HP and its consolidated subsidiaries could differ materially from those expressed or implied by such forward-looking statements and assumptions. All statements other than statements of historical fact are statements that could be deemed forward-looking statements, including but not limited to statements of the plans, strategies and objectives of management for future operations; any statements concerning expected development, performance or market share relating to products and services; any statements regarding anticipated operational and financial results; any statements of expectation or belief; and any statements of assumptions underlying any of the foregoing. Risks, uncertainties and assumptions include macroeconomic and geopolitical trends and events; the execution and performance of contracts by HP and its customers, suppliers and partners; the achievement of expected operational and financial results; and other risks that are described in HP’s Quarterly Report on Form 10-Q for the fiscal quarter ended January 31, 2010 and HP’s other filings with the Securities and Exchange Commission, including but not limited to HP’s Annual Report on Form 10-K for the fiscal year ended October 31, 2009. HP assumes no obligation and does not intend to update these forward-looking statements.

© 2010 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

The only warranties for HP products and services are set forth in the express warranty statements accompanying such products and services. Nothing herein should be construed as constituting an additional warranty. HP shall not be liable for technical or editorial errors or omissions contained herein.



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