OCE Selects Invention Machine to Accelerate Product Delivery and Discover New Market Opportunities
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OCE Selects Invention Machine to Accelerate Product Delivery and Discover New Market Opportunities

BOSTON—(BUSINESS WIRE)—June 2, 2008— Invention Machine, a leading provider of innovation software, today announced that it has been selected by Océ, an international leader in digital document management technology and services, to help create a sustainable innovation infrastructure that accelerate new product development. Océ will also use Invention Machine Goldfire ® Innovator to improve innovation processes to reduce costs and R&D, associated with designing its next generation product portfolio.

Due to information governance standards, companies worldwide are required to properly manage the entire lifecycle of digital business documents. This need, coupled with an explosion in enterprise data has led to a highly competitive document management technology marketplace. To maintain its leadership in digital printing solutions for the very high volume market, the Netherland- and German-based Océ chose Goldfire to empower its engineers and innovators so they can deliver a steady stream of productive and eco-friendly products that meet customer demand.

The innovation platform will also enable engineers to speed time to market of new products, reduce product development costs and discover new market opportunities for its existing products. Goldfire will also help increase productivity in R&D, leading to new innovations and redesign existing products with new functionality at lower cost.

Known for its printers and document delivery technology, Océ is looking to design its next generation printers by combining in-house expertise with cutting-edge innovation solution, said Edmund Creutzmann, Executive Director Printer Technology, Océ. With Goldfire Innovator we can now further accelerate and improve our innovation processes, and speed-up the delivery of unique and highly productive products that add value to our customers.

Invention Machines innovation software helps enterprises innovate repeatedly, accelerating and sustaining product innovation. Its unique semantic technology helps translate ideas into commercialized products by generating and validating the right ideas the first time - whether it's creating a folding box spring, an engine for NASA or a new printer.

As a leader in document delivery technology, Océ understand the importance of sustaining innovation and getting the most out of their existing product portfolio, said Mark E. Atkins, CEO and chairman, Invention Machine. With Goldfire, Océ will be able to further drive its innovation initiatives, positively impacting the companys top line growth and competitive advantage.

About Invention Machine

A leading provider of innovation software, Invention Machine drives sustainable innovation by enabling global organizations to consistently generate breakthrough ideas that accelerate product development. Invention Machine Goldfire empowers engineers and scientists to conceive and validate right ideas the first time, so they can quickly and easily deliver market leading products. Global 2000 manufacturers in more than 25 countries rely on Invention Machine for product innovation, process improvement and market expansion. Its unique software fuels sustainable innovation across numerous industries, including aerospace and defense, automotive, consumer technology, energy and environment and life sciences. For additional information, please visit invention-machine.com.

About Océ

Océ is one of the world's leading providers of document management and printing for professionals. The broad Océ offering includes office printing and copying systems, high speed digital production printers and wide format printing systems for both technical documentation and color display graphics. Océ is also a foremost supplier of document management outsourcing. Many of the worlds Fortune 500 companies and leading commercial printers are Océ customers. The company was founded in 1877. With headquarters in Venlo, the Netherlands, Océ is active in over 90 countries and employs some 24,000 people worldwide. Océ is listed in Euronext in Amsterdam. Total revenues in 2007 amounted to 3.1 billion. For more information on Océ, visit www.oce.com.



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