MCB Network Corp and Autoproyecto LLC Announce Partnership to Expand Distribution of Autoproyecto.com Videos via Multiplatform Television and Digital Media
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MCB Network Corp and Autoproyecto LLC Announce Partnership to Expand Distribution of Autoproyecto.com Videos via Multiplatform Television and Digital Media

LOS ANGELES, Feb. 9, 2015 — (PRNewswire) — MCB Network Corp's MiCasa Network, the premier provider of entertainment for the growing Hispanic Millennial community, and Autoproyecto.com, the country's largest Hispanic automotive website, announce a partnership to distribute automotive video content across the MiCasa national television network and OTT/IPTV in a partnership with MCB Network Corp.  A recent Autoproyecto.com case study revealed that its users engage seven times more often with video than regular articles.  The partnership between MCB and Autoproyecto will insure that the relevant and timely multimedia content produced by Autoproyecto will be available via popular multi-media platforms preferred by Hispanics. This content distribution partnership will provide the ever-growing US Hispanic population the best information to buy, maintain and enjoy their vehicles.  Autoproyecto.com videos will begin airing nationwide starting March 1, 2015.

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MCB/MiCasa Network consists of over 43 over-the-air television (OTA) channels and 9 OTT/IPTV Channels reaching over 56 million US Hispanics.  Its over-the-air television channels are in the top 20 Hispanic DMA's including: New York City, Miami, Chicago, Dallas/Fort Worth, Detroit, Denver, Fresno, Houston, Las Vegas, Phoenix and Washington DC.  The companies will work together to bring Autoproyecto channels across OTT and IPTV platforms like Roku and XboxLive.

"We always knew that TV is a place we need to be but most importantly is IPTV.  Even in my own home my kids have asked to get rid of cable and just use IPTV.  I believe IPTV is the future of television and having Autoproyecto.com have a presence here is essential to our growth," stated Camilo Alfaro, CEO of Autoproyecto LLC.  Sean M. Malatesta, CEO of MCB/MiCasa Network, said, "Autoproyecto.com is the #1 Auto video series for Hispennials and the growing US Hispanic market.  We're proud to bring together two industry leaders to better serve our audiences with high-quality content on the media platforms they prefer."

About Autoproyecto.com

Autoproyecto.com is an in-market Hispanic automotive enthusiast Website with over 8 million monthly page-views.  Autoproyecto.com is the largest award-winning bilingual automotive content provider reaching over 30 million people in the U.S each month and is updated daily with original award winning content focused on the latest automotive news, tips and reviews for the US Hispanic market. Autoproyecto.com is owned and operated by Autoproyecto LLC.  Source: Autoproyecto.com. Related Link:   http://www.Autoproyecto.com

For more information, contact: 
Camilo Alfaro, Autoproyecto LLC
6399 Wilshire Blvd, Suite 216
Los Angeles, CA 90048

About MCB Network Corp/MiCasa Network

MCB Network Corp's MiCasa Network, based in Los Angeles at LA Center Studios, is the premier provider of entertainment for the growing US Hispanic and Hispanic Millennial community.  MiCasa Network is the place to find quality programming tailor-made for today's "Hispennial" audience and distributed on multiple digital platforms.  MiCasa's programming offers something for everyone delivered in a compelling way—in the evolving predominant language of English with a distinct Latino flavor: Movies, Mobile Games, Music, Beauty, Autos and Sports.  Related link:  http://www.mcbntv.com.

For more information, contact:
Sharon Will 352-789-4346
Email
MCB Network Corp/MiCasa Network

To view the original version on PR Newswire, visit: http://www.prnewswire.com/news-releases/mcb-network-corp-and-autoproyecto-llc-announce-partnership-to-expand-distribution-of-autoproyectocom-videos-via-multiplatform-television-and-digital-media-300032746.html

SOURCE MCB Network Corp

Contact:
MCB Network Corp
Autoproyecto LLC
MiCasa Network