Siemens PLM Software Partnership with Zuken Produces New NX Application Enabling Mechanical and Electrical Design Team Collaboration

PLANO, Texas and TOKYO, July 30, 2009 – Siemens PLM Software, a business unit of the Siemens Industry Automation Division and a leading global provider of product lifecycle management (PLM) software and services, today announced NX™ PCB Exchange for Zuken, a new application of NX software, Siemens PLM Software’s comprehensive digital product development solution. The new solution provides direct data exchange between NX and Zuken’s CR-5000 Board Designer, a software application for printed circuit board layout, facilitating mechanical and electrical design team collaboration and significantly improving efficiency and optimization throughout product development.

“The NX PCB Exchange for Zuken package leverages our close relationship with Zuken to expand the current printed circuit board modeling capabilities in NX,” said Joan Hirsch, Vice President of Product Design Solutions for Siemens PLM Software. “This product features an enhanced dataset including not only trace and layer data, but also flexible bend region data which is unique to the NX and CR-5000 exchange. Exchanging the enhanced data set natively enables NX and CR-5000 users to streamline their MCAD and ECAD workflows. This new capability has especially high value for products where space and weight constraints are critical.”

NX PCB Exchange for Zuken delivers several capabilities that facilitate collaboration between mechanical and electrical design teams.

• Directly generates NX 3D assembly models of a printed circuit board and its components from the Board Designer data and makes it usable by all NX applications for design review and simulation.
• Provides the ability to bend or flatten a board design for assembly parts.
• Offers the ability to transmit data such as the board outline, component placements, hole placements, patterns, masks, resists and pads bi-directionally between Board Designer and NX.

“Electronic device manufacturers not only pursue styling and performance, they must sharply reduce processes from design to prototyping by effectively utilizing 3D information in order to survive the development race for product lifecycles that have been reduced to an unprecedented degree,” said Kazuhiro Kariya, chief technical officer, Zuken Inc. “For NX and CR-5000 users, this collaboration is extremely significant and compelling due to its potential to produce significant customer value with minimal additional costs.”

According to the 2009 Package Solution Marketing Report from Fuji Chimera Research Institute, Inc., in recent years, a wider range of manufactured products are employing PCBs, which make the interaction between mechanical and electrical designs more important. Traditionally the designers tried to connect those two domains with their own communication links. The direct link between MCAD and ECAD enables designers in both disciplines to share information and reflect the information on their CAD data comments.

NX PCB Exchange for Zuken is scheduled to ship at the end of this month.

About Siemens PLM Software
Siemens PLM Software, a business unit of the Siemens Industry Automation Division, is a leading global provider of product lifecycle management (PLM) software and services with nearly six million licensed seats and 56,000 customers worldwide. Headquartered in Plano, Texas, Siemens PLM Software works collaboratively with companies to deliver open solutions that help them turn more ideas into successful products. For more information on Siemens PLM Software products and services, visit www.siemens.com/plm.

About Siemens Industry Automation Division
The Siemens Industry Automation Division (Nuremberg, Germany) is a worldwide leader in the fields of automation systems, low-voltage switchgear and industrial software. Its portfolio ranges from standard products for the manufacturing and process industries to solutions for whole industrial sectors that encompass the automation of entire automobile production facilities and chemical plants. As a leading software supplier, Industry Automation optimizes the entire value added chain of manufacturers – from product design and development to production, sales and a wide range of maintenance services. With around 42,900 employees worldwide Siemens Industry Automation achieved in fiscal year 2008 total sales of EUR8.7 billion.

Note: Siemens and the Siemens logo are registered trademarks of Siemens AG. NX is trademark or registered trademark of Siemens Product Lifecycle Management Software Inc. or its subsidiaries in the United States and in other countries. All other trademarks, registered trademarks or service marks belong to their respective holders.

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