Where 2 Get It Announces Reverse Geocoding, Leveraging Oracle SaaS Platform for Cost-Efficient Development of Complex Geospatial Applications

ANAHEIM, Calif.—(BUSINESS WIRE)—September 22, 2008— Where 2 Get It, Inc., a leading provider of location-based services that drive consumers to local businesses and find where to buy products online, today reinforced its support of the Oracle Software as a Service Platform (Oracle SaaS Platform), and announced it is utilizing Oracle® Spatial, an option to Oracle Database Enterprise Edition, in its Where 2 Get It REST API for Geocoding, Reverse Geocoding, Routing and Proximity Searches.

Where 2 Get It is one of the leading solution providers who have adopted the Oracle SaaS Platform to develop and deliver on-demand services with high performance, availability, scalability and security. Operating in a SaaS model allows Where 2 Get It customers to avoid paying up-front costs, or long-term licensing fees while providing the ability for rapid application development. The Oracle SaaS Platform leverages Oracle Grid Computing technologies that many enterprises already use on a private basis, and ISVs are now using the Oracle SaaS Platform to deliver SaaS and cloud-based services to multiple enterprise customers.

"Oracle Spatial provides complete, broad-based, scalable functionality for our full range of geospatial services, as well as a robust foundation for complex GIS applications," said Manish Patel, CEO, Where 2 Get It.

Jon Scarbrough, Where 2 Get It's director of engineering and communications officer for the Oracle Spatial SIG, will be a featured presenter at Oracle OpenWorld 2008, being held this week in San Francisco. In his SIG session titled "Oracle Geocoder versus the World" Scarbrough will discuss how the Oracle Spatial Geocoder compares against free geocoders and will identify key setup issues involved with making the Oracle Geocoder function effectively with address variations.

Oracle Spatial allows Where 2 Get It to geocode client locations and web page address input used for store/dealer/restaurant location searches and driving directions. Where 2 Get It is able to integrate all geospatial services through an Oracle system capable of scaling as necessary to handle huge increases in user demand, at a lower total cost of ownership, which is passed on as savings to Where 2 Get It customers.

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About Where 2 Get It

Since 1997, Where 2 Get It, Inc.s location based services have helped consumers find products and services, online and locally. The company offers comprehensive Web-based dealer locator and product locator technology for manufacturers, as well as Web- and mobile-based store locator and zip code locator technology for retail stores and restaurants. Where 2 Get It also offers local search services including search engine marketing (SEM), search engine optimization (SEO) and local submission. Where 2 Get It has more than 550 clients worldwide including Bostich, Columbia Sportswear Company, Hoover, Lane Furniture, Office Depot, Inc., Outback Steakhouse, Rockport, Seiko, Sony and Viewsonic. The company was recently named a California Top 100 Diversity Owned Business by DiversityBusiness.com. For more information, visit www.where2getit.com.

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Contact:

Where 2 Get It, Inc.
Vickie McGee, VP of Marketing & Business Development
714-660-4857
Email Contact

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