Toronto, Canada – Dec 7, 2022 – Today, Southpaw Technology, developers of digital asset management (DAM) and workflow management solutions for SMBs and enterprises, released the latest product in its portfolio: TACTIC Atlas. TACTIC Atlas is a cloud-based media library and archiving solution that helps organizations of all sizes preserve, protect, organize and share important content, documents, brand assets, and corporate records. One of the first visual effects customers for TACTIC Atlas is the legendary VFX company, Tippett Studio.

“We’ve seen it time and time again. Over a span of years, companies amass thousands of digital and physical assets. These assets are stored on disparate drives and in different media formats, and can include photos, drawings, concept art, storyboards, posters, logos, documents, video, and more,” said David Lowe, CEO at Southpaw Technology. “TACTIC Atlas offers a cost-effective and highly customizable solution to bring them all together in one single, digital repository.”

PRODUCT DETAILS:

TACTIC Atlas is a highly secure, completely customizable, cloud-based media library and archiving solution that enables companies to upload assets and store them with rich metadata for easy search and recovery. With different access levels, users at multiple company sites can use TACTIC Atlas to securely manage and track their portfolio of assets, from images to film to documents and more. 

Specifically, TACTIC Atlas provides organizations with:

• An easy method for setting up the system to their preferences and creating custom metadata and keywords. 
• The ability to effortlessly create and manage collections of digital assets based on specific projects. In effect, TACTIC Atlas delivers highly usable and effective ‘Digital Playlists’ for entire asset sets.
• An uncomplicated way to effectively catalog, track and preserve valuable assets.
• A cost-effective way to reduce the time and effort required to find specific assets, often from hours to minutes or even seconds.
• Built-in security features to give certain users varying levels of access.
• Versioning to maintain multiple resolution files (e.g. 2K/4K/8K) for the same digital asset. 
• Notes on the history and/or ongoing use of an asset to track where/how it was used and/or continues to be used.

Tippett’s CEO Sanjay Das had this to say about TACTIC Atlas: “Our team is very impressed with the ease of use and the overall flexibility of Southpaw’s media library product. The ability of TACTIC Atlas to easily create and manage collections is a game changer for our business.”

For more information on Tippett’s implementation and use of TACTIC Atlas, read their customer story. 

 PRICING AND AVAILABILITY:

TACTIC Atlas is available today. Pricing starts at $22 USD per user per month with a minimum of three (3) users. The first 100 GBs of storage are free. Additional storage is $0.05 per GB. Free 30-day trials are available.

+++

About Southpaw Technology

Based in Toronto, Canada, Southpaw Technology (https://www.southpawtech.com/) develops and deploys highly customizable, cloud-based digital asset management (DAM) and workflow management solutions to companies of all sizes. Customers include some of the most prominent companies in the world: Technicolor,  Adidas, The Mayo Clinic, Lockheed Martin, P&G, Viacom, General Dynamics, Warner Brothers, Bell Helicopter, and many more. For more information, visit https://www.southpawtech.com/ or contact sales@southpawtech.com

About Neology Marketing Communications

Neology Marketing Communications (Neology) is a PR and communications firm that specializes in helping growing technology companies in the media and entertainment (M&E) and consumer electronics industries craft and communicate the unique stories that compel journalists to sit up and take action. Visit www.neologyconcepts.com for more details.

Contact

3025 Calle Noguera
3104038456
eric@ericschumacher.net
www.neologyconcepts.com