OLATHE, Kan. — (BUSINESS WIRE) — October 31, 2017 — Garmin International, Inc., a unit of Garmin Ltd. (NASDAQ: GRMN), today announced the STRIKERTM Plus series – proven fishfinders with industry-leading sonar that are packed with new features to help anglers find and catch more fish, yet easy as ever to use.
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The new Garmin STRIKER Plus series features proven fishfinders with industry-leading sonar that are packed with new features to help anglers find and catch more fish, yet easy as ever to use. (Photo: Business Wire)
“The new STRIKER Plus series has the features that will bring the benefit of built-in GPS, QuickdrawTM Contours and Wi-Fi® to first-time users, and will convince existing STRIKER customers to upgrade,” said Dan Bartel, Garmin vice president global consumer sales. “These new fishfinders are the perfect entry-level solution for anglers who want the best sonar available plus the ability to create and store their own contour maps.”
Like the first-gen STRIKER series, the STRIKER Plus offers built-in CHIRP traditional sonar and CHIRP ClearVü and SideVü scanning sonar technology. In addition to crystal clear fish arches and remarkable target separation with CHIRP sonar, Garmin ClearVü shows a nearly photographic wide image of what passes below the boat, while SideVü gives anglers a crisp, clear view of what lies off to each side of the boat, including structure, submerged objects and fish.
Nobody knows the waters better than the anglers that fish them, and now STRIKER Plus users can create HD fishing maps of the places they’ve been. Thanks to the built-in QuickdrawContours mapping software, it’s easy to create and store up to 2 million acres of maps with 1-foot contours. Once the feature is turned on, users will instantly see contours with labels generated right on the screen as the boat moves – there’s no waiting around or sending the files to Garmin. The results are quick and accurate, and can be viewed in real-time, or created in the background for use at a later time. For the most comprehensive coverage, Quickdraw Contours clearly shows where usable depth information has been collected and where gaps exist, so users can easily see what still needs to be collected.
With the addition of built-in Wi-Fi1, users can take advantage of the free all-in-one Garmin ActiveCaptainTM mobile app that creates a simple yet powerful connection between a compatible mobile device and a STRIKER Plus unit. Thanks to ActiveCaptain, waypoints and routes can be transferred directly to a STRIKER Plus unit making it easier than ever for anglers to pre-fish a body of water. Smart notifications are also delivered right on the screen as well as over-the-air software updates so users will always have access to the latest feature improvements from Garmin before heading out for the day. ActiveCaptain also makes it possible to quickly and easily access the Quickdraw Contours Community to share or download new user-collected data.
The Plus series comes standard with a built-in high-sensitivity GPS receiver, so fishermen have the ability to not only see fish and structure below the boat, but also to quickly and easily mark favorite fishing spots and other areas of interest like brush piles, stumps and docks, and get back to them. When trolling, the high-sensitivity GPS provides an update once per second, giving fishermen the precision needed to dial in the exact trolling speed and optimize lure presentation. Users can also share waypoint data across multiple STRIKER Plus units, as well as the new ECHOMAP Plus series devices.
Available with a 5- or 7-inch display, the Plus series also adds a larger 4.3- and 9-inch model to the lineup, all with bright, sunlight-readable color displays. With a rugged design and keyed interface that’s built to withstand the harsh marine environment, the STRIKER Plus series comes with everything anglers need – including transom- and trolling-motor transducer and mounting hardware – to make getting on the water fast and easy. The six new models offer flexible mounting so the devices can be tilted for an optimum-viewing angle. An optional flush-mount kit is available for in-dash installation. Additionally, the STRIKER Plus series is compatible with a wide-range of optional Garmin scanning transducers to customize sonar performance and installation options.
The new STRIKER Plus fishfinders will be available in Q4 2017 with suggested retail prices ranging from $139.99 to $699.99. For more information, visit garmin.com/newmarine.
Garmin is the world’s leading marine electronics manufacturer2 and was recently named Manufacturer of the Year for the third consecutive year by the NMEA, an honor given to the most recognized marine electronics company for support of products in the field. Garmin’s portfolio includes some of the industry’s most sophisticated chartplotters and touchscreen multifunction displays, sonar technology, high-definition radar, autopilots, high-resolution mapping, sailing instrumentation, and other products and services that are known for innovation, reliability, and ease-of-use.
For decades, Garmin has pioneered new GPS navigation and wireless devices and applications that are designed for people who live an active lifestyle. Garmin serves five primary business units, including automotive, aviation, fitness, marine, and outdoor recreation. For more information, visit Garmin's virtual pressroom at garmin.com/newsroom, contact the Media Relations department at 913-397-8200, or follow us at facebook.com/garmin, twitter.com/garmin, or youtube.com/garmin.
1Wi-Fi is only available on the 7- and 9-inch models.
2Based on 2016 reported sales.
About Garmin International Inc.
Garmin International Inc. is a subsidiary of Garmin Ltd. (Nasdaq: GRMN). Garmin Ltd. is incorporated in Switzerland, and its principal subsidiaries are located in the United States, Taiwan and the United Kingdom. Garmin is a registered trademark and STRIKER, Quickdraw, ActiveCaptain and ECHOMAP are trademarks of Garmin Ltd. or its subsidiaries.
Wi-Fi® is a registered trademark of the Wi-Fi Alliance.
All other brands, product names, company names, trademarks and service marks are the properties of their respective owners. All rights reserved.
Notice on Forward-Looking Statements
This release includes forward-looking statements regarding Garmin Ltd. and its business. Such statements are based on management’s current expectations. The forward-looking events and circumstances discussed in this release may not occur and actual results could differ materially as a result of known and unknown risk factors and uncertainties affecting Garmin, including, but not limited to, the risk factors listed in the Annual Report on Form 10-K for the year ended December 31, 2016, filed by Garmin with the Securities and Exchange Commission (Commission file number 0-31983). A copy of such Form 10-K is available at http://www.garmin.com/aboutGarmin/invRelations/finReports.html. No forward-looking statement can be guaranteed. Forward-looking statements speak only as of the date on which they are made and Garmin undertakes no obligation to publicly update or revise any forward-looking statement, whether as a result of new information, future events, or otherwise.
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