Combining Two Fan-Favorite Brands, Loot Anime Partners With Crunchyroll

SAN FRANCISCO, CA -- (Marketwired) -- Feb 19, 2016 -- Making the popular subscription service Loot Anime even better, Loot Crate™, the company behind Loot Crate, Loot Gaming, Loot Pets and Level Up monthly subscription services for geeks, gamers and pop culture lovers, has teamed up with Crunchyroll, Inc., the leading anime content streaming service. This partnership, to be co-branded with Loot Anime and Crunchyroll, will offer fans of both services the most comprehensive anime experience.

With more than a half million Looters across its services, Loot Crate pairs phenomenal customer support with monthly mystery box subscriptions curated to feature exclusive collectibles, apparel and accessories. Crunchyroll's strong relationships with Japanese licensors and focus on serving the anime community will take Loot Anime to the next level. Through this partnership, not only will subscribers receive the highest quality anime merchandise, including figures, collectibles, Manga, apparel and accessories, but they will also gain access to exclusive merchandise curated to match the latest streaming content and licenses available from Crunchyroll. Subscribers will also gain access to additional exclusive benefits to be announced at a later date.

"A partnership with Loot Crate made a lot of sense," says Kun Gao, General Manager and Co-Founder of Crunchyroll. "At Crunchyroll, we have always been about more than just video content, which is why we have a vibrant community, highly active forums, manga service, latest anime news and an ecommerce store. These types of experiences provide our passionate users with multiple avenues to interact with what they love. This partnership with Loot Crate is an extension of the community building strategy we've had since day one."

"This partnership combines the best of both of our worlds -- Loot Crate's exclusive collection of products, plus Crunchyroll's unparalleled library of streaming anime titles. Subscribers will now have a more intimate experience with the best anime," said Chris Davis, CEO of Loot Crate. "Crunchyroll's decision to team up with Loot Crate is a testament to our company's manufacturing and fulfillment expertise, curation approach and passionate anime community."

Existing Loot Anime subscribers will see no change in price or frequency, but they can now look forward to even better content, exclusive access to Crunchyroll content and more. With packages starting at $22.95 per month, Loot Anime's subscription price will remain the same. Every crate is valued at over $60, making this the most cost effective way for fans to enjoy a diverse mix of premium anime products.

About Crunchyroll, Inc.
Crunchyroll is the official destination for the largest and latest lineup of Anime as well as popular drama and Manga. Crunchyroll brings hit shows like Naruto Shippuden, Attack on Titan, and One Piece to millions of viewers around the world and allows them to purchase related merchandise through its online store. Through its app on game consoles, set-top boxes, mobile devices and more, Crunchyroll delivers content from leading Asian media producers directly to viewers translated professionally in multiple languages. The service is available for free or through a premium offering that allows users to watch ad-free with access to simulcasts -- top series available immediately after Japanese broadcast. Crunchyroll's majority investor is Otter Media, a joint venture between AT&T and The Chernin Group. Crunchyroll has offices in San Francisco, Los Angeles and Tokyo, and is a member of the Association of Japanese Animations (AJA).

About Loot Crate™
Loot Crate™ was founded in 2012 by an entrepreneurial team of geeks and gamers who thought that online retail was missing the sense of community, interactivity and mystery that we fell in love with at shows like Comic-Con and PAX. Loot Crate delivers curated monthly subscription boxes that include exclusive licensed merchandise from top global entertainment and consumer product companies. With phenomenal support and content curation at its core, Loot Crate's mission is to deliver mystery and delight every month.

Media Contact
LaunchSquad for Crunchyroll

ellation@launchsquad.com 
212.564.3665

Stacy Miles
PR for Loot Crate

stacy@stacymiles.com
415.847.4400
ASSETS: 
press.lootcrate.com 


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